Appreciating Analytics
With so much data available in our day-to-day lives it can be difficult to know which should be absorbed and which should be ignored. When it comes to website marketing we can obtain a...
Continue ReadingThe disadvantages of cheap business websites
The advantage of a business website is the potential to reach a global audience. The costs of setting up and maintaining a website can be quite low (even free) but the potential return on...
Continue ReadingBig changes to Google coming 21st April
Google has been highlighting the importance of mobile usability for quite some time, stressing that they want their users to receive the optimum experience when utilising their search engine on any device. Well, now...
Continue ReadingGoogle issues ‘fix mobile usability’ alert
We’ve previously highlighted the importance of responsive mobile-optimised web design to achieve a consistent high quality experience for your users, no matter what device they use, due to the increase in mobile Internet devices...
Continue ReadingDigital marketing strategies for e-commerce websites
E-commerce presents a huge opportunity for individuals, businesses and brands Research shows accessing websites via mobile devices generated £3 billion of business in 2014 with Business to Consumer (B2C) e-commerce sales expected to reach...
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